Beth Rusnock

Beth Rusnock

As President of the National Life Group Foundation and Assistant Vice President of Corporate Marketing and Community Relations for National Life Group, Beth gets to meet and work with remarkable people who do good in their communities every day. She also has the opportunity to develop and manage marketing programs that build the National Life Group brand across the country.

Originally from Pennsylvania, Beth lives in Vermont with her two teenage daughters, rescue dog and very patient husband. Every year she impatiently waits for summer so she can grill outside, watch the hummingbirds and pretend she’s athletic by walking or riding her bike along the hilly dirt roads.


Together, We Really Are Better

When I joined National Life almost fifteen years ago, the company had two sales channels, as it still does. This is typical for insurance companies and offers agents options to be closely aligned with the company or to work for independent agencies. Back then, there was a fierce rivalry between both of these channels. Field leaders didn’t mix or mingle, each thinking their way of doing business was better.


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